Twitter is adopting a new way it processes the uploaded images, which will be much-admired by photographers posting their work on the platform. Nolan O’Brien, a Twitter engineer, tweeted that the platform will now preserve JPEG encodings when they’re uploaded via Twitter on to the web, instead of transcoding them. The process of transcoding an image results in the degradation of quality that can be frustrating for photo pros and enthusiasts.
Thumbnails will remain the same
There are some limitations you should remember, Twitter will still be transcoding and compressing the thumbnails for the images to be displayed on your Twitter feed. But, once someone clicks through, they will see the full, uncompressed (at least, not additionally compressed) image, the user originally uploaded, provided it’s a JPEG.
Twitter will also still be shredding EXIF data (data that depicts more information about the picture, including when, how, and potentially where it was taken or edited), which is coherent to some applications. The platform has previously done this, and it’s a good practice that Twitter follows, because while some photographers tend to take a peek at this info to check things like aperture or ISO setting on a photo they adore, or to transmit copyright information. However, it can also be potentially used by people with malicious intentions to gain access to information like location.
The example posted by O’Brien illustrates that when it comes to showing what kind of detail and quality can be retained when Twitter doesn’t further compress or transcode your JPEG photos. This is a small, but amazing feature tweaks for the platform, and hopefully, it continues to make Twitter more picture-friendly in the future.